BRAND PURPOSE
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BRAND PURPOSE

Why we exist

To market the Greater Geelong region as the greater Australian destination to live, work and play, with the most diverse array of environments connected by the best community lifestyle on offer.

Watch this short video to hear more from the project leaders about what is inspiring the new brand for Geelong.

 

WHO WE ARE?
WHO WE ARE?

Brand Geelong PARTNERS

In 2017, in collaboration with over 16,000 community members, Greater Geelong launched its 30-year community-led vision, Greater Geelong: A Clever and Creative Future. 

Since that time, 16 key stakeholders from across the region have provided ongoing support, guidance and advocacy to drive the community’s aspirations forward.

The Brand Geelong project is just one example of the work that the Vision Partner Group have undertaken to progress the community’s long-term vision.

VIEW PROJECT PARTNERS

Content Hub

The Content Hub contains communications and marketing collateral to support Greater Geelong organisations to align our region's new brand with their in-house marketing strategies and include downloadable assets and a how to guide. Create a login and be part of this exciting new stage of Greater Geelong's clever and creative future.
 
Greater
LIFESTYLE

LIVE

A greater lifestyle awaits

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WORK

Find a greater next career move

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INVEST

Be part of a greater investment

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STUDY

Embrace a greater education future

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